Create Custom Address Labels with Images

For many people, the most important part of the envelope is the address label. After all, it’s the first thing that your recipient sees when opening their mail. But did you know that you can create custom address labels with images in Microsoft Word? Say goodbye to generic designs and hello to unique logos and graphics. (Updated for Microsoft 365)

If you’ve used Microsoft Word, you know it’s good at adding your address to envelopes and mailing labels. No one wants their mail to end up in the dead letter office because we forgot the return address. The process is more involved if you want to produce a sheet of labels that include a picture such as your logo. Although this tutorial is for customizing address labels, you could use the same steps for any label where the contents are the same or have a “write-in” area. And yes, it’s easier than Word mail merge or creating your own gift certificates.

Select Mailing Label Vendor

There are numerous label sizes and vendors and Word offers many product sizes. For this tutorial, I used a generic 30 label sheet size.

  1. Open a new Microsoft Word document.
  2. Click Mailings from the top menu.
  3. Select Labels from the Create group.
  4. In the Envelopes and Labels dialog, click the Labels tab.
  5. Click the Options… button to find your address label size.
  6. In the Label Options dialog, select your Label vendor and product number.
  7. Click OK. You should see your label selection show with a graphical representation.
Windows Envelopes and Labels dialog with Microsoft labels.Pin
Selected Microsoft Address label shows
  1. Click the New Document button.

You should now have a document showing blank address labels.

Add Your Image

The size of your image will vary on your label dimensions and how you plan to use it. For example, the logo image I’ll use was trimmed and resized using the SnagIt editor. This is not a requirement, but I find SnagIt’s editing tools easier to use especially if I want a transparent background.

  1. Click in your first label area.
  2. Press your space bar and then Enter. (This provides a little buffer room.)
  3. Click Insert from the top menu.
  4. Click the Pictures button in the Illustrations group.
  5. Navigate to where your image is stored.
  6. Click Insert.
  7. Use the sizing handles to adjust the image size.

Your image should show in the first label.

Logo in left portion of address label.Pin
First logo added to label

Add Address Text & Formatting

Now we want to add a mailing address to the right of the image.

  1. Right-click your image.
  2. From the menu, select Wrap Text and then Through.
Wrap text menu options.Pin
Adding Wrap Text option
  1. Click to the right of your image.
  2. Add your mailing address.
  3. Apply any styling to the text.

At this stage, we’ve completed the first address label.

Create Full Sheet of Mailing Labels

The last part is to copy our first label to the rest of the mailing labels.

  1. Use your mouse to copy the mailing label contents we just created, including the image.
  2. The contents will highlight.
  3. Click Mailings from the top menu.
  4. Click Labels.
Envelopes and Labels dialog with address, but no image.Pin
Note that your image doesn’t show in Address box
  1. Make sure the Full page of the same label radio button is enabled.
  2. Click New Document.

You should see a full sheet of identical image address labels. If you plan on printing your custom address labels regularly, you should save the document.